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Give to Cure, A Crowdfunding Approach to Alzheimer's


At first, I thought Give to Cure was like all the other advocacy organizations out there. You know, the ones without a cushy endowment, the ones that need to solicit all or most of their funds from the general public. AFAR, AHAF, ALS Association, MRA, NORD—there’s a bunch of them. I started reading up on Give to Cure, the spunky outfit with a seriously hip website boasting a “crowdfunding” approach to Alzheimer’s disease, and I thought, “Crowdfunding? Isn’t that what all these advocacy organizations are doing?” the full article at Inside Philanthropy